To enhance fundraising efforts, develop education histories of your constituents. A constituent's education history not only includes academics, but also the relationships, interests, and experiences they cultivated along the way. These details contribute to their life story and often determine which causes they'll invest their time and money in. With this information:

  • Education organizations can create targeted appeals by grade level or class year and track where graduates continue their education.

  • Other organizations can build constituent relationships and help identify potential donors in other alumni.

Note: In the database view, you can add and edit education information from the constituent's record. You can also mark a school as primary. To manage this information, select Education on the Bio 1 tab.